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How Long before Indians Are Taking Drive-Thru Orders for McDonald's In The US?


By Sanjay Sharma, Section Computer Gupshup
Posted on Fri Mar 11, 2005 at 11:52:49 AM EST

OAK BROOK, Illinois. USA. -- McDonald's Corp., the world's largest restaurant chain, is testing the use of remote call centers to handle drive-thru orders in an effort to improve service. The strategy would help process orders faster and allow McDonald's employees to focus on delivering better customer service, the company said.

``You have a professional order taker with strong communications skills whose job is to do nothing but take down orders,'' said Matthew Paull, the chief financial officer.

McDonald's spokeswoman Anna Rozenich said Friday it was too early to say whether the outsourcing strategy would be implemented systemwide.

Company officials said the idea, being tested at a small number of restaurants in the Pacific Northwest (US), is aimed at reducing the number of mistakes at the drive-thru window.

From The New York Times - March 11, 2005 - By THE ASSOCIATED PRESS
http://www.nytimes.com/aponline/business/AP-McDonalds-Drive-Thru.html
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